Travis Kelce takes advantage of Taylor Swift relationship with business plan (2024)

Kansas City Chiefs star Travis Kelce has filed five trademark requests (Image: Getty)

• Taylor Swift tops unexpected list of celebs without Hollywood Walk of Fame star
• Taylor Swift jets 1,000 miles to console Travis Kelce after 'disappointment'
• Travis Kelce forced to leave Taylor Swift after she jetted to Kansas City

Pictures of the NFL ace and his rumored new beau have piqued the interest of music and sports fans alike in the past couple of months.

The 34-year-old is now seemingly looking to take advantage of his international notoriety with applications for trademarks for a host of different phrases. According to the trademark attorney Josh Gerben, among the applications is even one for his own name.

Another phrases Kelce is looking to trademark is the term 'Killlatrav', which appears to be in reference to his social media handle on Instagram. The Super Bowl victor previously revealed on X that he has been called this name by since he was 'about 9 years old'.

Don't miss...
Travis Kelce's joke about 'breeding' comes back to haunt him with Taylor Swift [LATEST]
Travis Kelce's family's true unhappy feelings on Taylor Swift romance emerge [LATEST]
Taylor Swift's friends 'fear Travis Kelce romance moving too fast', says source [LATEST]

Alongside this word, he also has designs on trademarking the phrase 'Alright Nah', which regular listeners to the 'New Heights', the podcast he records alongside brother Jason Kelce, will recognize as his signature catchphrase. In addition to this, he also looks to be eager to pay homage to his jersey number by trademarking 'Flight 87'.

His final trademark application filing for the phrase 'Kelce's Krunch' may appear somewhat familiar to observers who recall his cereal line launched back in 2021. This limited-edition breakfast snack came about after he signed a deal with grocery store giants Hy-Vee.

As per Gerben, the applications have been filed specifically to allow Kelce the rights in various guises including for pins, posters, bobbleheads and clothing. Currently, no decision has been made in regard to the applications, which were filed on October 30.

The phrase 'Flight 87' was among those filed by Travis Kelce (Image: Getty)

Kelce's name blew up on a more global scale following Swift's first appearance at the Chiefs' clash with the Buffalo Bills in September. Following on from this, she enthusiastically cheered on Kelce at MetLife Stadium alongside fellow A-Listers Blake Lively and Ryan Reynolds.

She would then be spotted in conversation with Patrick Mahomes' wife Brittany at the Chiefs' first game against the Denver Broncos this season. It seems that Swift and Kelce are smitten with each other, and they enjoyed dates on back-to-back nights in New York City earlier this month.

The duo will likely not see as much of each other in the next month, however, with the 'Cruel Summer' hitmaker soon set to resume her 'Eras Tour'. She will play several dates in South America, starting in Buenos Aires on November 9, before ending in Sao Paulo on Nov. 26.

• Swift made first move in Kelce relationship as first date details emerge
• Taylor Swift absence felt by grumpy Travis Kelce as pop star's impact clear
• Travis Kelce dealt cruel Taylor Swift blow after Chiefs lose without pop star
• Travis Kelce shows just what he thinks of Taylor Swift's music with sweet act
• 'Taylor Swift and Travis Kelce' win Halloween costume contest 'hands down'